The third TV advert I made for NOW Music with Creative Spark, the Manchester advertising agency I’ve worked with since the first one in 2017.
NOW is part of Sony Music, and by 2020 the job was driving people to their streaming app. We shot on location across Greater Manchester and built the advert around the places people actually use it – the gym, the car on Apple CarPlay, and so on.
The music is Tones and I, Lewis Capaldi and Harry Styles.
I produced the shoot. The advert ran across UKTV and social, and I managed all of the clearance and delivery for TV.
